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Microsoft and Activision Blizzard King they have been waiting a long time for the response of multiple market regulators around the world. For their part, the FTC and CMA have been hard pressed, however, after an exhaustive study, the CMA has recently reported in its provisional response that the merger of Activision Blizzard King and Microsoft would not be detrimental to the market. Thanks to this, we have been able to witness howor Activision Blizzard shares rise after provisional approval.
Through Twitter, journalist Tom Warren has let us know that, following the latest positive statements from the CMA about the purchase, Activision Blizzard has increased the value of its shares by 5.52% (at least at the time of posting your tweet). This data is really exciting, because we can only hope that the purchase continues its normal course and finally the acquisition by Microsoft has the desired results.
Activision Blizzard shares rise on provisional CMA approval
Many will know the main reason for the CMA and the FTC to retain Microsoft’s purchase of AKB, and of course, Call of Duty has been the main cause of any controversy around this issue. Initially, the CMA stated that Microsoft’s strategy did not seem to be profitable if it did not resort to CoD as an exclusive to its platform.
“Sony’s campaign to protect its domain has failed against the facts,” says Activision’s Lulu Cheng
we are xbox.com
For his part, after a period of study on the situation, concluded that it does not make commercial sense to prohibit users from accessing to the game, something that Microsoft had already clarified repeatedly in the past. Despite all the complaints from other companies such as Sony PlayStation, the CMA has agreed with Microsoft in their arguments in which they claim to bring Activision Blizzard titles to more players.