When a game is removed from a platform, we never talk about good news. It always responds to business failure, blunders in performance, or some negative reason, but what’s truly exceptional is colossal success. That’s what has happened to Rovio with the original Angry Birds.
The work is so, so extremely popular that it is burying the exposure of the rest of the company’s titles. A reputation that is counterproductive for the company as a whole, which has made the decision to remove the game from the Google Store and rename it in the App Store.
Please read below for an important announcement regarding the availability of Rovio Classics: Angry Birds. pic.twitter.com/a4n4bU5gQJ
—Rovio (@Rovio) February 21, 2023
Read below for an important announcement regarding the availability of Rovio Classics: Angry Birds.
We have reviewed the business case for Rovio Classics: Angry Birds, and due to the game’s impact on our broader games portfolio, we have decided that Rovio Classics: Angry Birds will be removed from the Google Play Store on Thursday, February 23. Also, the game will be renamed Red’s First Flight on the App Store pending further review. Rovio Classics: Angry Birds will continue to be playable on devices where the game has been downloaded, even after it has been removed.
We understand this is sad news for many fans, as well as the team that has worked hard to bring Rovio Classics: Angry Birds to life. We are very grateful to the Angry Birds fans who have shown their love for the brand and this game from the very beginning. We hope those fans can continue to bring that passion to our games, like Angry Birds 2, Angry Birds Friends and Angry Birds Journeywhere our goal every day is to create the best possible experience for players”
A absolutely unusual decision and that has surprised locals and strangers. On iOS platforms we will be able to continue buying the title, but only those who already had it on Android will be able to download it again despite its withdrawal.
a deeper reason
However, an inevitable question arises: what does Rovio mean by the “impact” generated by angry Birds about the rest of the games? Shawn Buckelew, head of the title’s community, I have answered To shed more light on the matter:
“As the statement says, it’s negatively impacting our other games, which is what we have to focus on as a company. If those other games don’t improve and grow, then the perspective of the entire company changes. It’s harder to create new games or work on new projects. I’m sure that’s not something you’d like.”
An explanation that has led users to conclude that the real problem lies in the monetization format of the Rovio catalog. The company has created multiple titles based on the famous microtransactions, assuming that they are free. As opposed, angry Birds It can be purchased for 0.99 euros and does not have any type of internal payment. It is likely that the public will decide to checkout once to avoid having to invest more money in free games.