Times have changed a lot in the last 30 years. Sega and Nintendo were fighting industry leadership and Sony did not even appear as a contender in the battle. Therefore, if we look back, we will see that not only are the advertising campaigns not the same.
Thanks to a video rescued from December 1992, we can see what Nintendo's daily routine was like in the United Kingdom during that year. Machines had not completely replaced human hands and dozens of workers package SNES at the assembly plant:
Click on the image to see the video
December 1992 – United Kingdom: Packaging of Super Nintendo packs with Street Fighter II PAL on the assembly line. I assume this is happening in a Bandai warehouse in the UK, Nintendo's distribution partner at the time. Nintendo gameplay advisors are also shown.
And as curator John Andersen explains, it is very possible that these images correspond to Bandai facilities in the country. The company was official Nintendo distributor at the time, so the Brain of the Beast packs came out like hotcakes along with Street Fighter II.
Not only that, but the wrestling title flooded the offices. The customer service department did not waste a single second answering calls and they played their games while solving problems with the gameplay.
It's not the first time we see How work was done in the Big N during the 90s. A video lost in time also showed us why we would have liked to work at Nintendo of America in 1990.
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