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The video game industry has always been a battleground for technological innovation, boundless creativity, and of course, corporate rivalry. This competition has reached a new peak with the most recent showdown between two industry giants: Microsoft and Sony. At stake, nothing more and nothing less than the acquisition of one of the biggest titans of video game creation: Activision.
In a strategic move that shook the foundations of the video game industry, Microsoft announced its intention to acquire Activision Blizzard, the video game developer known for massive hits like “Call of Duty,” “World of Warcraft” and “Overwatch.” However, this acquisition did not go unnoticed by Sony, Microsoft’s eternal rival in the field of video games, which immediately launched legal action to block the acquisition.
Hearings are in front of the FTC today, and both companies are showing all their cards. Follow the entire confrontation between Microsoft and Sony against the FTC live with us.